Keys to the Office | Jonathan Wasserstrum from SquareFoot

The COVID-19 pandemic has made remote work common—but most companies still need physical space, and finding it isn’t easy. You need to find a good broker, see dozens of spaces, and engage in a bureaucratically complicated process that makes the entire experience rather dreadful.

Jonathan Wassrstrum recognized this problem and saw an opportunity to create something better. So he founded SquareFoot, a company that offers businesses a streamlined office space rental experience, which includes comprehensive listings, experienced brokers, and easier paperwork.

On this edition of UpTech Report, Jonathan offers his take on the pros and cons of remote work, current trends in flexible workspaces, and explains why ultimately he feels having a physical office is an important need that won’t go away.

More information:

SquareFoot Founder/CEO Jonathan Wasserstrum began his career in commercial real estate as part of the International Capital Group at industry leader Jones Lang LaSalle (JLL), where he advised foreign and domestic clients on more than $3 billion worth of transactions globally. He attended Columbia Business School, where he earned his degree in May 2012. He also has a BA in Economics from Emory University.

Founded in 2011, SquareFoot is a new kind of commercial real estate company that helps companies solve their office space needs, providing transparent access to inventory, brokerage services, and flexible space offerings. SquareFoot also provides top-of-the-line lease consultations, advises on subleasing spaces, works closely with and recommends reliable vendors to ensure a seamless move, and more. SquareFoot’s veteran brokers always put clients’ needs first.

SquareFoot’s online platform features over 300,000 office listings, with 5,000 new listings posted monthly. The company has executed over 1,300 leases to date. SquareFoot is headquartered in New York City, and also serves 30 other national big-city markets.



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